Tag Archives: social media

Is it time to ditch your Facebook Business Page?

Facebook for Business Page

Until a couple of weeks ago most marketing, social media and search engine experts would have told you that your business had to have a Facebook Page. It was considered an essential part of any social media or search engine optimisation campaign. In the last few days we have spoken to social media professionals who are telling their customers to stop focussing on Facebook and to put the majority of their efforts into other sites and strategies. Some are even advising new clients not to bother with Facebook at all. So what have Facebook done to go from the heros to the zeros of social media marketing?

The Good Old Days

52% of the UK population have a Facebook profile making it by far the most popular social network in this country. Posting a link or story on your Facebook Business page meant that anyone who had ‘liked’ it would get that update into their timeline. Even better if one of the people who had liked your page commented on your post or ‘liked’ it again it could be seen by all of their followers and friends, massively magnifiying its impact.

Facebook Business Pages are free to set-up and it is free to gain followers, making it a cheap, quick and effective way to reach potential customers with your latest news and offers.

Facebook’s New Regime

Updates posted by businesses on their Facebook Pages are now only going to around 20% of the people who are following that page. And it is suggested that the number of customers who get to see a business’s Facebook updates may drop even further. Advertising Age have quoted an internal Facebook document which states that

“We expect organic distribution of an individual page’s posts to gradually decline over time”

This is a deliberate decission by Facebook to make it harder for small businesses to get their message directly in front of customers.

Of course, if you do want your Facebook posts to still have the same impact they used to then you can pay. In the same internal document seen by Advertising Age Facebook state that businesses can pay “to maximize delivery of your message in news feed”.

Where Next for Small Businesses?

It is pretty clear what direction Facebook are going in. Businesses will increasingly have to pay in order to get their message across to their customers. So where can new and growing businesses go to get their message out to customers?

1)      Your website – social media should be feeding in rather than taking the place of your business website. This is one place on the web where you can completely control your message so it is worth investing the time and resources in getting it to rank in the search results.

2)      Your blog – blogs are perhaps the original social media tool. Most blogs make it easy for readers to comment on your posts, follow your activity and link it from their own blogs and sites. If you don’t have a blog then you should get one.

3)      Google Places – the new Google Places listings which couple Google Maps and Google+ are a fantastic resource for small businesses. They take all of the best bits of a Facebook page and make them open and friendly to the search engines so it maximises your chances of being found. Customers can follow you, leave reviews and see your updates and, at the time of writing, Google Places pages are completely free.

4)      Pinterest – currently mainly used by women in their 30s but expanding all the time Pinterest has proved to be a great platform for fashion stores, home décor and wedding related businesses. Pinterest is dedicated to sharing images and often what people share are things they want to buy, whether that be a new scarf or a new house (58% of users say that when they ‘Pin’ something it is to ‘provide inspiration for a future purchase’). The images on Pinterest link directly back to the site they came on so people can click straight through to buy them.

5)      Twitter – Used by nearly 23% of the UK population Twitter is our favourite social network. It is completely open so anyone can search and see updates and profiles making it easy to get your message out there and to let customers contact you. It is free, simple to get to grips with and can be effortlessly updated from almost any device. All small businesses should be on Twitter.

It is easy to forget that most of the big social media sites are still only a few years old. Most are still working out how to make money and what their core business model will be. It is possible that Twitter or Google may start charging small businesses to reach customers. At the moment both seem happy to let people have a free account with the option to buy ads on top and there is no reason, at the moment, to believe this will change. Because social media networks are always going to be outside of your control it makes it essential that you have your own website and blog. These are spaces which will always be yours and which you can control the cost of.

The Company Warehouse offer a number of products and services to help new and growing businesses manage their online presence. Just contact our Business Consultants or give us a call 0800 0828 727 to find out how we can help your business.

How the New Google Places can Boost Your Business

When you search for local businesses on Google you will often get maps as part of the results page. Often, as in the example below, this can take up most of the first page of results.

How Map Listing show in Google Search

In the past small businesses could add themselves onto Google maps by using Google Maps for Business. This allowed them to build a basic listing which included their website address and a 200 character description of what they did. Adding your business to Google Maps in this way gave you a chance (but did not guarantee) that you would appear on page 1 of Google.

Google have been gradually changing Google Maps for Business into Google Places for Business for a few months. In the last couple of weeks it looks like this transition has been completed and the old Google Maps has gone. The new Google Places listings integrate Google Maps and Google+. (Google+ is Google’s own social network. Currently around 12% of the UK population have a Google+ account).

Businesses still get a maps listing but they also get a Google+ page for their business. Google Maps was always a good idea for small locally focussed business but it was very static. You created the listing and then couldn’t really do much with it. The new Google+ page that comes with Google Places allows small businesses to:

  • Add regular updates about their business which include images, videos and links. This could include publicizing new products or special offers
  • You can create posts for an event and email invites direct from your Google+ page.
  • Your updates can be shared across Google+, maximising their impact
  • It allows people to +1 (like) your business
  • You can add people to circles (follow them) and they can follow you so you can build a social media following for your business.
  • Allows your Google+ posts to show up in the main search results when people search for your business
  • Allows customers to leave reviews of your business so you can build up testimonials
  • Lets you see statistics on how often your Places listing has shown up in search and how many people have clicked on it.
  • You can boost the number of times your page appears in the search results with pay per click advertising.

With the recent changes at Facebook, which have vastly reduced the usefulness of having a Facebook Business Page, Google Places for Business are well positioned to become the go to social network for small businesses. Combined with a decent website and maybe a Twitter account it provides most of what you will need to do the online promotion for your business.

You can find out more about using social media to promote your business by downloading our free How To Guide. If you want to get a Google Places for Business page but are unsure how to go about it we can set one up for you. Just contact our Business Consultants or give us a call 0800 0828 727.

How the internet is changing customer behaviour

Often when people talk about start-up businesses what they really mean are new technology companies. Or, more specifically, a venture capitalist funding website or app based out of Tech City or Silicon Valley. While these kind of new businesses attract a lot of media attention they are not representative of the thousands of sole traders and limited companies registering their new businesses on a daily basis. Most new businesses are not tech based or tech focussed. However it is becoming increasingly important for all new businesses to have some kind of online presence and to know how they can use websites, social media and other online tools to grow their business.

As our infographic shows the UK online economy is now worth around £600 million per week. But online presence also drives traffic into bricks and mortar shops with 74% of people using online searches as their primary method for finding local businesses and 80% of people researching products online before buying them. So even if you do not want to sell online (or have a product or service which cannot be sold online) it is vital to have an online strategy to attract those customers. With 48% of consumers combining social media and online searches to make buying decisions the online strategy for your business should go beyond just having a website.

UK internet usage and business

If you need help developing an online strategy for your new business give our consultants a call on 01245 492777 or contact us via our website.

Recruitment: The next big thing for your start-up

Recruitment for small businessesAccording to The Federation of Small Businesses small businesses alone accounted for “47 per cent of private sector employment” and “SMEs employed 14.1 million people”.  Yet for many start-ups hiring their first employee can be an overwhelming experience.

One reason that businesses choose not to hire is the cost.  The responsibility to cover wages, training, resources and other company benefits can be very off-putting.  However, the cost of not hiring new staff can be equally high.  Also, when so much personal time, money and resources are pumped into a business it can be very daunting to hand over responsibility to employees.

If you are unable to spend the appropriate amounts of time on the various elements of your business it can start to flag.  In most cases, an extra pair of hands, or another head to think, can save more than it will cost.

Once you’ve decided you need an additional person, and that the business can support the extra cost, you need to ensure you’re hiring smart.  As a start-up you are not compelled to hire any old sole who applies.  Be choosy.  Though a multi-step recruitment process may seem lengthy or laborious, it is usually beneficial to the employer and the potential employee.  Even though all businesses are different, there are a few common steps which everyone should follow.

  1. Establish what role the new person will have, what they will be doing on a day to day basis, and create a job spec for the role.
  2. Think about how you are going to advertise the role.  Advertising the role on web recruitment boards can be very expensive and you’ll receive a high volume of responses from candidates that do not match the job role.  You may have worked with someone in the past that may be suitable.  Or you could consider using word of mouth, social media and networking as recruitment tools.  Time Magazine reports that “92% of employers are using or planning to use social networks for recruiting”.
  3. Get candidates to complete an online application which could include submitting a CV, a portfolio, and a cover letter.
  4. Narrow the list of applicants by excluding those with the least relevant experience or those without the necessary skills or qualifications.
  5. Conduct telephone interviews.  These need not be time consuming as just one 4 or 5 minute conversation can help you learn a lot about a person.  You’ll be able to assess their communication skills, enthusiasm, interest, and most importantly get a feel for their personality.
  6. Hopefully by this point you’ll have found a few candidates who may be suitable to interview.  It is always a good idea to have a second pair of eyes and ears when interviewing so invite someone (a business partner or someone you trust) to meet these applicants and share their recommendations with you.
  7. In the interview focus on what experience and skills the person has which are relevant to the job.  Competency based interviewing is a good way to understand how suitable a candidate is.  (This is where the candidate is required to give examples of their experience in dealing with particular situations or scenarios which are relevant to the role they’re applying for).

It is good practice to interview a few different people before making any job offers.  It can be a good idea to go back to the job specification you wrote and tick off how each of the people you have interviewed matches the job role.  Remember that a qualification proves someone has met the criteria of the role in a classroom and it may not always translate into practical ability.  As an interviewer you should ask if they have the experience you need for them to do the job and don’t be afraid to push a little bit if you are unhappy with their answers.

Once you’ve found the right person and employed them, make sure that you look after them.  By having the correct contracts in place, a staff handbook and dedicating time to training the person to do the job you want, you’ll ensure you get the best from your employee.  Employees who are given the resources and training to their job correctly are not likely to look for alternative employment opportunities.

If you’re thinking of taking on employees there are legal requirements you need to adhere to.  As an employer you have to be registered with HMRC for PAYE and be RTI compliant.  You have to at least pay minimum wage and run a regular payroll.  Our business consultants can assist you with the process and we have the tools to make it as simple as possible Call us now on 0800 0828 727 to register for PAYE and find out more about our Managed Payroll Service.

Social Networking for Business: Beyond Facebook

Social Media LogosSocial Media has been one of the highest growth areas for marketing in the last few years. It is particularly attractive to start-ups and small businesses because it has virtually no start-up costs and enables you to reach a global audience. Social Media can be an excellent way of connecting with customers and driving traffic to your main website.

A lot of the discussion of social media for business marketing has tended to focus on a few services, mainly Facebook, Twitter and Linkedin, with Facebook receiving the most attention. However these are not the only social media sites out there, they may not contain your target audience and they may not suit your business. With the continuing collapse of confidence in Facebook as a platform now is a good time to look at other social media networks.

Google +

Google + is Google’s main social network. It works almost as a mix between Facebook and Twitter, you can follow friends and brands but can also search through it to see what other people are looking at. With over 100 million members Google + has a large audience which includes lots of businesses. And of course it can’t hurt your Google search rankings to have a strong presence on their in-house social network.


Pinterest has been around for a couple of years but has really taken off in the last 12 months. It now attracts upwards of 12 million visitors per month and is valued at around $1.5 billion. Pinterest is largely used as a platform for people to share pictures they like. Estimates put the Pinterest user base at, at least, 80%. female. Many of the businesses that use it are focussed on hair and beauty, clothes, jewellery and weddings. A number of studies have found that Pinterest can generate high returns for brands. Typically it is used to post images of new products or work which users can then share. Done correctly this will include a link back to your business’s website so any users who really like the product can make a purchase.


Like Pinterest, Tumblr is mainly used for image sharing, although it can be used to share writing or videos as well. The major difference is that Pinterest users largely share images within the site or which they have found on other websites. On Tumblr the focus is much more on sharing work you have created yourself. You can also customise the way your work is seen, presenting it as lists, a magazine or a custom arrangement of your choice. Unlike Pinterest you can also build ecommerce stores within Tumblr, something which works best for visual businesses like fashion or photography.

Digg & Reddit

Digg and Reddit have both been around for a while. They operate in a very similar way. People post a link and brief summary of a news story, article, video or picture. If other users like this they vote it up, if they don’t like it they vote it down. The most popular links make it to the top of the front page. If you can get a link to your site to the top of the front page then you can expect a flood of visitors numbering in their thousands and a significant boost to your search engine rankings.

Goodreads, Behance, Last FM

There are a whole range of specialist social networks for sharing and networking on specific topics. For example, there is Goodreads for books, Behance for design and Last FM for music. The advantage of using these sites is that you are getting a highly targeted audience so it is a great way to reach potential customers for your business.


One of the earliest uses of the internet was text based discussion forums. There are still thousands of them around with tens of thousands of active members. They tend to be highly specialist so, for instance, there are dozens of forums in the UK dedicated to different types of cycling. Like the specialist social networks, forums are a good way to reach your target market. Tread carefully though, read the rules and stick to them. It is best not to actively push your business until you have developed a good reputation on a particular forum. This takes time and patience.

Go Gaga

Lady Gaga is often cited as one of the celebrities who have most successfully embraced social media to build her brand. She has 22 million Twitter followers and 50 million Facebook friends. Not satisfied with this she is now building her own social network so that she can connect with her fans on her own terms rather than through a third party service.


If you tried to build a meaningful network for your business on all of the social networks out there you would have no time to speak to any of your customers. Social networks are a great way to connect with customers but they are also time consuming. It is worth spending some time researching which networks are going to be most suitable for your customers and your business model. This may mean you have a Twitter account, a Tumblr and a strong presence on a particular forum. Alternatively Pinterest and Behance may be perfect for you. Remember, though, that social networks tend not to last forever. MySpace, Bebo and Friends Reunited were once the kings of the social media world. Now they are bought and sold for fractions of their former valuations having lost millions of pounds, and millions of users. If one of your chosen networks starts to slide, your business needs to be able to adapt, and adopt a new platform.

Book Review – Likeable Social Media by Dave Kerpen

The book’s full title, Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks), is pretty self explanatory.

Social Media for BusinessesThis is a book about promoting your business using social media tools. The author, Dave Kerpen, runs a social media agency in America and the book is full of examples from his clients. Likable focuses on how to target customers online, get them to follow or like you and then buy your products or services.

One of the principles Likable is based on is that each member of Facebook has on average 130 Facebook friends. If you can get 1 person to ‘like’ your company on Facebook they are, in effect, personally recommending you to 130 of their friends. Get 100 people to like you and you could potentially have personal recommendations from customers reaching 13000 people. It is basically about using good old fashioned word of mouth recommendations but driving them through Facebook, Twitter and other sites.

If you can get your company to be a, positive, part of the conversations people are having online then you can earn these recommendations. Kerpen’s book covers the main social media sites (although he focuses heavily on Facebook) and discusses how each one can be used. Most of his focus, though, is on how to craft what you are going to say rather than where you say it. Kerpen discusses how to engage with people on social media on their terms, not trying to sell to them, but to have an interesting conversation. He gives examples of how companies have successfully done this already and suggestions of how companies could do it in the future. Throughout the book Kerpen emphasizes the need for companies to be authentic, transparent and honest in everything they do online.

Because of the fast moving nature of social media the book, which was published in 2011, is already starting to date a little. Pinterest, for instance, is only mentioned in passing but is now a big force in social media. Likewise a couple of Kerpen’s suggestions for tools to use to measure and attract visitors are now slightly out of date because the social media networks have changed how they work. There have also been complaints about the response to customer’s problems through social media (or lack of it) of one of the companies Kerpen showcases. However this doesn’t really have an impact on the advice in the book, you may just need to treat it with a pinch of salt.

Verdict 8/10

Rapidly dating, and perhaps not entirely unbiased about the success of some of the strategies discussed. Having said that Likeable offers a comprehensive introduction to the world of social media and how to use it for businesses.

Get your Business Online: A basic guide to Websites, Social Media and SEO for small businesses.

Online Business Advice for Small CompaniesOur web design and website support team are busier than ever. Virtually every company we speak to wants some kind of online presence, whether that be a simple one page holding site, a full CMS solution or simply a domain name to use with their email.

Most people now recognise the importance of having an online presence for new businesses. 76% of people now use internet search engines as their primary source of information when researching products and businesses. 48% of consumers report combining social media with search engines when making buying decisions. If a new business has no online presence then it is going to struggle to attract customers.

For people who are new to running their own business and new to the online world the variety of products, options and services can be confusing, let alone some of the acronyms and jargon that are used to describe them. The aim of this post is to provide a simple guide for people who are just starting out.

1) A Website

If you want your business to show up in search engines like Google or Bing then you are going to need a website. A good all in one package will include website hosting and technical support so all you will have to do is come up with some text and pictures. When thinking about what website to buy one of the main considerations is how easy it is going to be for you to update. Many websites come with simple Content Management Systems (CMS) that are word like processors. Make sure you look at how this works and that it is easy. Also have a think about whether you want to sell products online now or whether you might want to in the future. Look for websites that have this as an option.

To allow people to find your website you will also need to buy a domain name, which is the address for your website. Try to pick one that includes the name of your business or describes what you do.

2) Website Content

Having a website is great but it needs to have good relevant content (words, pictures, videos). A whole industry has built up around search engine optimization (SEO) which is the art of making your website come first in the search engine results. The top place result in Google will typically get 36% of all clicks while the top 3 get nearly 60% between them. Getting your site to the top of the search engine results is therefore seen as critical to attracting customers. The one piece of advice that all SEO professionals give is that there is no substitute for great content. Having words, pictures and videos that are relevant and interesting is the best way to get people onto your site. When writing your content think about the words someone would type into a search engine like Google if they were trying to find a business like yours.  Make sure that you include these words in the titles of your pages and the rest of your text.

3) Links

One of the ways search engines work out how good a website is, is what other websites link to it. If you are a retailer make sure that suppliers and distributors have links to you from their site. If you are a member of a professional body or local business organisation get them to link as well. A story in the local newspaper about your new business can also be a great source of links. Try to keep the links from relevant websites though. Too many links from irrelevant websites will make your website look bad with the search engines.

4) Maps

If you are a shop, cafe or Bed & Breakfast or similar business where you want people to physically visit your premises then getting your business featured within internet mapping services can be a great way to attract customers. Services like the Bing Business Portal and Google Places allow you to add your business to their maps and include a link to your own website. Increasingly these maps will show up in normal internet searches as well as in specialist map searches. This is a great way to gain extra exposure.

5) Social Media

Social Media is the current hot topic amongst marketing people. The basic theory is that knowing one of your friends likes a business on Facebook, or has recommended them on Twitter, is more likely to convince someone to use that company than a traditional print or TV advert. As services like Twitter and Facebook are essentially free to use they are seen as a better use of a company’s time and money than expensive adverts in local newspapers or magazines. There are lots of books and websites dedicated to social media marketing but the best way to get to grips with it is pick a relatively simple service like Twitter and have a play around. Tell people about what your company does, post pictures of new products and share news stories or links that will be interesting to your customers.

Looking at these basic areas will get the online side of your business off to a good start. Once you have the foundations you can then get more involved in SEO and website analytics to track the impact of what you are doing.

At The Company Warehouse we offer a full range of website services including web design & hosting, CMS websites, domain name registration and SEO reports. If you need any help or advice on getting your business online then get in touch.

Who is your social media marketing aimed at?

Social Media Users are mainly femaleThe stereotype of keen computer users has traditionally been of nerdy young men sitting alone in their bedrooms playing violent games or trying to hack into things. When Facebook went onto the stock market last week its young male founder, the archetypal computer geek, Mark Zuckerburg became a multi-billionaire. Earlier last week Pinterest, which was founded by three young men, was valued at $1.5 billion after receiving a new round of funding. This industry which barely existed a decade ago is now producing some of the highest value companies in the world. Nearly all of these companies have been created by young men.

While most people struggle to comprehend the amounts of money being thrown around in these deals, or become sidetracked by Zuckerburg’s choice of outfits, there has been little discussion of where the value in these companies comes from. Like Google, Facebook makes its money through advertising while Pinterest acts more as a shop window for brands to display their goods. As well as allowing people to post photographs of their friends being drunk and foolish Facebook and Pinterest are powerful marketing tools and the people they are marketing to are not the traditional young male computer user.

It is one of the curiosities of The Social Media world that networks like Facebook and Pinterest which were created by young men are overwhelming being used by women. Research conducted by Pew Internet shows not only that women are more likely to be members of social media networks than men but that they are also more active in social media.

The exact gender split varies from one social network to the next (and from country to country) but the consensus is that upwards of 60% of Twitter and Facebook users are female. For the newest kid on the social media block, Pinterest, the figures are even higher with between 80% and 97% of its users being female. The only major social media network with a male majority is said to be Linkedin. The billion dollar valuations put on these companies are because of the potential for using them to sell directly to women.

Research shows that women are not only more likely to be on social media networks and to be more active but they are potentially more receptive to marketing messages. Some reports have suggested that women are more likely to ‘follow’ brands online, more likely to respond to promotional codes and vouchers and more likely to recommend products to their friends.

If your company is going to get involved in social media marketing then this research needs considering. When coming up with social media strategies you will need to have a think about who your typical customer is likely to be. If your company largely sells products to men then Pinterest is probably not the place for you. Likewise asking people to follow your Twitter or Facebook accounts in exchange for discounts is more likely to appeal to women. If you wanted to reach working age males then you will stand a better chance on Linkedin or Google +.  Social Media marketing, like most other types of marketing, needs to be based on some research. With so many different social networks now active it is worth picking and choosing which ones you use and tailoring how you use them to your potential customers.

Social Media Marketing Important For Small Business

Social-media-marketingSocial media is becoming more and more important for small business. Getting your new business noticed and standing out from the hordes of other businesses out there is one of the great hurdles faced by all SMEs – which is why more and more people are turning to social media and networking tools to expand their market.

Recent research carried out across a range of 1,898 businesses by SocialMediaExaminer.com found that a large percentage of small businesses were using social media to market their business.

The study shows that although B2B companies use social media more than B2C companies, both are using these marketing tools more in 2010 compared to 2009. The increase is not just in the range of tools being used, but also the amount of time spent on social media marketing throughout the working week:

“76% of marketers are spending at least 4 hours each week on their social media marketing efforts.”

Although the majority of people only spend a small amount of time each week on social media marketing, the study also showed that a large percentage of business owners and marketers are looking to invest more time in it. There are significant benefits to doing so; in terms of increased website traffic, improved SEO, reduced marketing expenses, increased sales leads, enhanced business exposure and improved partnerships/business relations – all through the use of the various social media marketing tools available to small business.

At least 67% of marketers plan on increasing their use of blogs, Facebook, video/YouTube, Twitter and LinkedIn.

You might be surprised to learn that the list of social media tools includes (in order of popularity):

  1. Twitter
  2. Facebook
  3. LinkedIn
  4. Blogs
  5. Youtube
  6. Social bookmarking sites
  7. Forums
  8. Digg, Stumbleupon, etc
  9. Ning sites; and
  10. MySpace

The most popular social networking tools are heavily used by the majority of small businesses taking part in social media marketing and most of those people report seeing significant results from their use.

I have previously written about The Importance of Business Blogging, yet blogging is just one part of the social media toolkit. Driving traffic to your site, increasing your business profile and boosting sales are all your end goals and social media is an excellent way to enhance your marketing in these areas for a low-cost.

Many businesses report improvements in these areas after a number of months invested in social media marketing. It takes time and commitment, but social media could make a difference for your business. Why not get stuck in today?

Related Reading:

Google New SEO Rules and Caffine

WebsiteOver the next few months (and a few of the ones which have just passed) Google are introducing a series of changes which mean that the way in which pages are ranked could be changing ever so slightly. This is something that all webmasters, SEO experts and company owners should be aware of as they have a direct effect on where websites appear on Google and how they are judged. Some the changes go hand in hand with the current nature of the web. For example, with the introduction of Google Buzz, it’s clear that Google are giving more weight to social media when it comes to search engine optimisation. Having a blog and a Twitter, Facebook and Buzz account and putting them all to good use can only help matters. This makes sense when you consider how much the search engines relish fresh content. Keeping your content up-to-date and getting outside interest has always been good in terms of SEO; social media helps push this concept further.

Google Caffine is another change which has been in the works since last year and is due to make changes to the way the search system at Google functions. Caffine is essentially an “under the hood” change to Google which is designed to improve the way Google itself functions, returning faster, more comprehensive results to the end-user. However, as part of this, websites will also be judged on the speed with which they load. Slower sites will apparently see a drop in their search engine rankings and experts are recommending optimising your website for fast loading to avoid being penalised. Google has released page speed code to help webmasters achieve this goal and get the most out of their website. This is another reason why Flash websites should be avoided in SEO terms. We’ve always recommended that our clients avoid Flash in their website for the simple reason that Google bots cannot read them and therefore you risk penalising your own search engine ranking by not using an HTML website.

The Company Warehouse are aware that people starting a new company need the best possible start in terms of web presence, which is why we keep up-to-date with the latest changes and change our services to meet those needs. Our affordable website design service provides low cost, Google friendly websites for your company, while using our keyword analysis service and search engine submission, can help you get the boost you need for the keywords relevant to your business. Soon we will be hosting free guides and tools available for download in our members area which will help companies further. So if you want to get the edge over the competition, be sure to use The Company Warehouse for all your company formation needs.

Further reading:


SEO Changes – Googles new rules

Google Caffeine: A Detailed Test of the New Google

Google to Launch a New Version of Google Search

Google Caffeine – SEO Book

Google Page Speed

Matt Cutts: Gadgets, Google, and SEO

More info on the Caffeine Update

Google incorporating site speed in search rankings