How we got a wedding startup £250,000 worth of sales leads for £30

We were approached by a client who had taken on a franchise business selling destination wedding and honeymoon packages. They needed to start generating their own sales leads and knew they wanted some of them to come from online enquiries but were unsure where to start. As part of their franchise they got given an …

How we helped an electrical contractor win a contract worth £40,000

The client’s problem. Before we started to do Digital Marketing work on the client’s site it had been live for around a year. He had written his own content prior to launching his business and came to us as he wasn’t getting ANY enquiries or leads from Google. After working with us for 3 months …

Google HTTPS Warnings Start in January

Google want all websites to move to HTTPS and are taking steps to discourage people from visiting non-HTTPS websites. Google are going to actively start warning visitors to some non-HTTPS sites that they are not secure in January 2017. They are expected to roll the warnings out to all non-HTTPS sites later. It is easy …

5 Great Digital Skills Resources for Startups and Small Businesses

Last week we published our research on startups and digital skills, BamGoogled: Digital skills among newly registered businesses. The report highlighted that while digital skills are bad among small businesses they are worse among newly registered businesses. The report showed that the vast majority of new businesses being started in the UK lacked the skills …

Less than 10% of Startups Budget for Online Marketing

One of the first challenges most startups have is finding their first paying customer. Not long after that the challenge normally becomes finding enough customers to become profitable. Doing this is going to require a marketing effort of some kind whether that is going to networking events and trade shows, handing out flyers or advertising …

5 Ways to Get Your Business on Google

One of the key ingredients in launching a new business is putting yourself in front of a many potential customers as possible. For most businesses this means having some kind of online presence and getting yourself listed on Google. There are lots of ways to get your business found on Google but here are 5 …

Why Your Startup Needs a Mobile-Friendly Website

You may have considered how the content on your website should be optimised according to what your target audience searches for, but have you given much thought to the devices that your customers are accessing search engines from? If not, then you should be. Last year saw the number of mobile internet users surpass the …

5 Reasons Why Startups Should Have a Blog on Their Website

There is no doubt that blogging has emerged as a powerful tool for individuals and businesses to communicate their opinions and expertise on the web in recent years. A quick and cost effective way of pushing out fresh, relevant content that your customers want to read, it’s a great way for startups to engage with …

Does my business website need an SSL Certificate?

When a website is using an SSL certificate your web browser will display a padlock in the address bar and it may go green. (The start of the web address will also normally change from HTTP to HTTPS with the S standing for secure). This shows that the site is secure and OK to use. …